CROSSROADS NIGHTLIFE
I manage the business and financial affairs for clients, handling everything from travel and lodging arrangements to ticket sales and overseeing marketing and advertising initiatives. I ensure timely collection of fees, commissions, and payments in accordance with contract terms.
One of my key projects was establishing a 1,500-capacity boat party series, featuring top artists such as Flight Facilities, Chromeo, RAC, Goldroom, Autograf, and The Knocks. This series has become a signature event, produced up to four times per year.
I also create and execute comprehensive marketing campaigns for featured events, including press releases, social media promotions, email marketing, influencer partnerships, event branding, artwork design, and webpage creation—all designed to elevate visibility and drive attendance.
In addition, I founded the annual Halloween event "Deadly Disco" at a 3,000-capacity venue. It has since become one of the largest and most anticipated events on Halloween weekend in San Francisco.
SUNSET CRUISE BOAT PARTIES
The Sunset Cruise boat parties took place on the San Francisco Belle - 4 story 1500 capacity boat that cruised around the bay. By utilizing the rooftop deck and multiple levels I was able to create epic dance parties for daytime fun. Nautical By Nature featured Goldroom and RAC, The Funk Boat featured Chromeo and The Knocks, and The Love Boat featured Bag Raiders, Le Youth and Audograf. I I also did a Flight Facilities Decades Set as a boat party.
THE SKINNY DIPP POOL PARTIES
The Skinny Dipp pool parties took place at the Phoenix Hotel in San Francisco. With a 1000 capacity we took over the boutique hotel to host daytime dance parties with Breakbot, Goldroom, Viceroy, Nora En Pure, Sweater Beats, Bearson, Hayden James, JackLNDN, Poolside, The Knocks + more.
CROSSROADS CLUB PARTIES
Crossroads presented events in traditional venues as well in San Francisco at 400 - 3000 capacity venues such as 1015 Folsom, Audio, The Phoenix Hotel, The Regency Ballroom, and Bergerac. Some of my favorite shows have been Son Holo, Louis The Child, Hayden James, Golden Youth, Nora En Pure, Classixx, Flight Facilities, The Knocks + many more.
